All case studies
Criminal Defense · Chicago, IL
A criminal defense firm tripled its consultation requests
A Chicago criminal defense firm needed to reach clients at the moment of crisis. Authority content and local search tripled consultation requests inside two quarters.
Book a free growth auditResults at a glance
- Organic visibility ↑ Top-three rankings for urgent local searches.268%
- Consultation requests ↑ More qualified consults within two quarters.3×
- Return on investment ↑ Measured against signed retainers.4.2×
Services
- SEO
- Social Media
The challenge
Criminal defense clients search in urgency, often late at night. The firm was invisible for the exact “near me, now” queries that drive retainers.
What we did
- Local SEO tuned for urgent, high-intent defense searches across the metro.
- Authority content that builds trust before the first call.
- Social proof and reviews to reinforce credibility at the decision moment.
The results
Within two quarters, consultation requests tripled, the firm held top-three positions for its priority terms, and marketing returned over four times its cost in signed retainers.
[—] In their words
I wanted a team that understood how sensitive criminal defense work is, and they nailed it. Our consultation requests have tripled.
Your best new clients are searching right now. Are they finding you?
See what a compounding organic engine could do for your firm.